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Meet the NorCal Collection.

Each print in this collection is inspired by our favorite trails and surf spots along the Northern California coast — the places that shaped our love for surfing and where Peach began.

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BOLD LOOKS GOOD ON YOU

Wear what you want and be who you want. We're here to add more color and boldness to your life, encourage you to go for that wave that scares you, and empower you to express your unique self in the lineup and beyond.

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PERFORMANCE MEETS STYLE

Every detail is crafted with performance in mind. Our hats are designed for ultimate protection from UV rays, blinding glares, and ocean spray, while staying put through your biggest wipeouts. Tested by us for peak performance so you can focus on gliding in style.

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FOR SUN SEEKERS AND WAVE CHASERS

We believe that protecting your skin from the sun should never require you to sacrifice style, performance, or fit.

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MADE FOR SURFERS, BY SURFERS

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